A good content shoot is planned like a small production. Ask these questions before you agree to anything, and you will know what you are buying, what it needs from your team and what you can do with the result.
How many days, and what do they produce?
Production days and deliverables are two different numbers. Ask for both: how many days on island, and how many edited reels and photos you receive each month or quarter.
Ask when the work is delivered, and whether the days are one visit or split across the quarter.
Who can use the content, and for how long?
Ask how long you may use the content, on which channels, and whether music, talent or stock footage have their own limits. Ask who keeps the raw footage and what it costs to extend or buy out the licence.
What does the resort need to provide?
On-island work usually needs transfers, accommodation and meals on shoot days. Aerial coverage needs permission for the island. Agree these in writing, along with who approves what and by when.
How many rounds of changes are included?
Ask how many revision rounds the price covers, what happens when weather moves a shoot day, and how extra days are priced. A clear answer here prevents most disagreements later.
How will you know it worked?
Ask for a simple report each month: what was posted, what performed, and what the next shoot should focus on. Content that is measured gets better.
Planning a shoot?
Tell us about your property and we will recommend a plan.
